David Einstein
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David is co-founder and director of Orange Line. He is involved in the management and delivery of digital marketing projects specialising in search engine optimisation.
David has been instrumental in the engineering and development of Orange Line’s market-leading Organic Search Accelerator (OSA). Prior to Orange Line, David was CEO of Distinct, a software development company, specialising in financial modelling systems for Towers Perrin, partner-planning systems for Deloitte and inventory modelling systems for Patrick Corp (now Toll). |
David Klein
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David is co-founder and director of Orange Line, with a strong background in search marketing and statistical data analysis. He played a strategic role in the creation and development of Orange Line’s market-leading OSA.
Prior to the establishment of Orange Line, David founded PortraitKingdom.com, an online store providing custom handmade oil paintings from digital photographs. Portrait Kingdom’s customer base ranges from individuals to US Fortune 500 companies. David began his career as an intellectual property lawyer for a biotechnology company. David studied commerce and law at the University of Sydney, achieving first class honours in marketing. |
Raz Chorev
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Raz is our social media director, with over 17 years in sales and marketing. He has experience in diverse industries: finance, security, construction and fast moving consumer goods.
Having an external view of his clients’ businesses, Raz suggests and helps implement solutions to increase client engagement, and sales and profitability through social media. Raz has published articles in countless magazines and publications, including My Business, CEO Online, Mortgage Professional Australia and more. Raz is also a keen motorcyclist, and the founder of Riding4aCause – a global initiative to raise awareness about male depression. Find out more about him at about.me/razchorev. |
Peter Ni
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Peter has amassed over 17 years experience in the advertising media industry at full-service and specialist media agencies in Sydney, London, Amsterdam and Singapore, including senior roles at CIA Medianetwork (now MEC), Wieden+Kennedy and Starcom.
Pete is an expert in developing and managing global online and offline media advertising campaigns, and has won coveted industry awards for his work on clients including Microsoft, Oracle and Singapore Tourism Board. He has planned and managed multinational B2C advertising campaigns across TV, print, radio, outdoor, cinema and throughout the digital space for some of the world’s top brands including Coca-Cola, Nike, Sony, Shell, Amazon and General Motors. His equally strong B2B credentials include online-focused lead generation campaigns for multinational blue chips such as Microsoft, Oracle and Avaya. At Orange Line, Peter’s key areas of focus centre on display advertising, retargeting and email marketing as well as providing guidance on overall marketing strategy. |
Art Minareci
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Art has completed both a computer programming and a computer science degree. He has been working as a software engineer using .Net technology for over 10 years. This included senior developer and team leader roles across various software development projects. Art joined Orange Line as the development manager, managing and developing our OSA system and related software solutions. |
Joel Brandon
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Joel is the search marketing manager at Orange Line, with over six years experience, specialising in search engine marketing.
Joel is passionate about delivering optimum measurable results, through a thorough understanding of search engine marketing trends and technologies. Prior to Orange Line, Joel previously managed some of Australia’s largest SEM campaigns for a wide variety of clients across diverse industries including; travel, telecommunications, finance, automotive and health. |
